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More Traction. Not Just Tactics.

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You don’t need another agency or another funnel tool.
You need GTM clarity,  fast.

Our Fractional CMO service gives you senior marketing leadership without the full-time overhead. We help you craft positioning that sticks, a strategy that scales, and a pipeline motion that actually converts.

For B2B teams ready to grow up, without slowing down.

  • Built for early-stage B2B SaaS, AI, IT, and LegalTech startups.
  • Sharpened ICPs. Aligned messaging. Smarter GTM.
  • Strategy + execution, all under one pod.

What We Do

We plug in as your GTM engine, part strategy, part ops, part execution. Whether you’re launching, pivoting, or scaling, we make sure your marketing drives revenue, not confusion.

Go-to-Market Blueprint

A deep-dive diagnostic + roadmap.
We audit your funnel, dig into your product, analyze your buyer’s journey — and give you a sharp GTM plan.

  • ICP definition and segmentation
  • Value props, differentiation, and positioning
  • Channel strategy mapped to your sales motion
  • Funnel architecture, from awareness to SQL

Messaging & Positioning Frameworks

Say what your buyers actually care about.
No jargon. No fluff. Just clear, conversion-ready messaging for every stage.

  • Website and landing page copy that sells
  • Messaging matrix for email, ads, sales decks
  • Competitor and market analysis to stand out

GTM Systems Setup

We make sure your engine runs on rails.
Smart workflows, campaign templates, and tracking built from Day 1.

  • Campaign workflows using tools like Make, Clay, HubSpot
  • CRM structure and lead lifecycle stages
    Tracking for CPL, SQL, ROAS, CAC — not vanity metrics
    Dashboard setup with weekly review loops

Founder Enablement

You’re still doing sales? Great. Let’s make it easier.
We support founders and lean teams with high-impact content and conversion assets.

  • Ghostwritten founder content for LinkedIn
  • Fundraising decks, sales decks, and 1-pagers
  • Training sessions for founder-led selling

Why Founders Love It

Strategic, Not Theoretical

You get execution-ready insights, not 100-slide decks.

No Full-Time Cost

Senior GTM expertise at 1/5th the price of a VP Marketing.

Revenue-Aligned

We track what matters: pipeline, meetings, revenue.

Plug-and-Play Execution

Access to our lead gen, content, and ops team when needed.

Frequently Asked Questions

What exactly does a Fractional CMO do?

A Fractional CMO brings senior-level marketing leadership into your team, without the full-time cost. We lead your GTM strategy, positioning, channel planning, and help you execute campaigns that drive real pipeline.

How is this different from hiring a marketing agency?

Agencies usually execute. We lead.
We own the strategy, manage execution, and integrate directly with your sales motion,  like an internal marketing head. We also bring a vetted pod of specialists to deliver what you need, fast.

We already have a marketing manager. Can you still help?

Absolutely. Your internal team gets a strategic partner who helps them level up, focus on high-impact work, and execute smarter. Think of us as the VP they wish they had.

What’s your engagement model?

We offer monthly retainers starting at $500 –1K/month, depending on scope. Engagements are modular,  start with GTM strategy, and expand into execution as needed.

What kinds of companies do you typically work with?

We work with early-stage B2B companies,  especially SaaS, AI tools, LegalTech, and IT services, that have product readiness but need GTM traction. From seed-funded startups to lean Series A teams.

How quickly can you start?

Most engagements go live within 7–10 days after kickoff. We prioritize momentum and aim to show progress in weeks,  not quarters.

Can you help with execution too, or just strategy?

Yes, we offer both. From cold email campaigns and content to CRM workflows and pitch decks, we either do it in-house or bring in specialists we trust.

Not Sure If You Need a CMO Yet?

That’s exactly why Fractional works.
Get the brainpower, without the burn rate.

Book a Free GTM Audit Call